Help! I Don’t Know How to Market Myself!

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+1 Tweet Share Pin Share StumbleShares 0     . Business Conundrum #31 Q. “I admit I don’t know how to market myself. I need to get my message out there, and I don’t know where to start. It seems these days there are so many choices – you have to have a killer website, you have to be networking, …

Why Is It So Difficult to Talk About Your Difference?

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+1 Tweet Share Pin Share StumbleShares 0I come from a creative firm background. So I bleed for creative firms. When my creative firm clients can’t talk about their difference and value, I feel it, too. When I talk to creative firms about what makes them different, there’s a lot of hesitation. Because we do so little to market ourselves and …

My 5 Commitments, & the End of the 30-Day Blogging Challenge

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+1 Tweet Share Pin Share StumbleShares 0I have thoroughly enjoyed Connie Ragen Green’s challenge to write 30 blog posts in 30 days. I’ve gained a new appreciation for my blog throughout this challenge, and for the value of writing and posting consistently. So I’m declaring right here and now my new commitment to post to my blog on a more …

Why Won’t They Respond? Base Your Business Positioning on Your True Offer

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+1 Tweet Share Pin Share StumbleShares 0How can you let potential clients know you can help them if they don’t know what you do, don’t care about you, and are only interested in themselves? (And let’s face it, that’s most, if not all, of your potential clients out there.) You’ve tried telling them about your great products and services, and …

Positioning: Give Them a Reason to Buy

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+1 Tweet Share Pin Share StumbleShares 0If your message isn’t getting through to your clients and prospects, and you don’t seem to be able to guide people towards working with you, it could be your positioning. Or maybe your lack of positioning. Maybe you’re aware of that. But what does it really mean, anyway? A positioning statement stands for one …