How to Make a Real Difference for Your Clients

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+1 Tweet Share9 Pin Share15 StumbleShares 24  A few weeks ago, during a complimentary Instant Insight Session, the person I was talking with had an “aha” moment. She had been struggling to meet her clients’ expectations in ways that didn’t really work for her. If she couldn’t be herself when helping her clients, this told me she wasn’t really working …

“How Can I Land More Proposals?”

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+1 Tweet Share Pin Share StumbleShares 0Q. “Hi Marcia, I have several opportunities I am working on, including two that are pretty significant. I’m finding that potential clients start out excited about initiatives that they call me about and we talk through. However, after I make what I believe is a reasonably priced / a lot of “bang for your …

Don’t Forget to Profile Your Ideal Customer

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+1 Tweet Share Pin Share StumbleShares 0Every time I go through this process with a client, I’m amazed at how well it works. It’s easy to overlook this simple idea, or to brush it off as nothing new. “Yeah, yeah, we’ve heard of that, now let’s get into the meaty strategic stuff. Let’s not waste our time on that airy …